20. PIMP YOUR PROFILE WITH CONTENT CLUSTER

Geschrieben am 12.12.2022
von Stanlay Forker

Dividing your theme world like this makes it easier for you to build a clear profile that follows a certain structure. This not only allows you to add variety to your feed, but also your unmistakable style. In today's challenge, we'll give you a prime example of how you can design your Instagram with content.



Under a content cluster, you can imagine a kind of mosaic with different content — for example, with different content formats. Each individual mosaic piece stands for a different content format. For a quote, a portrait, a mood picture and more. So it always describes how you could present your world of topics. Dividing your theme world like this makes it easier for you to build a clear profile that follows a certain structure. This not only allows you to add variety to your feed, but also your unmistakable style.

THE GOOD CONTENT MIX
So this is probably a step that many Instagrammers aren’t aware of! Developing a content plan keeps your Instagram feed flowing and prevents it from becoming a complete mess. All you need to keep in mind is to keep an eye on spatial perception (such as dark image, bright image, dark image, bright image) and make sure each image is in good harmony with each other.

IT ALL COMES DOWN TO THE ROTATION
To put it in perspective, we’ve included the image below. As you can easily see, our content cluster has a rotating pattern of 7 different types of images. Uploading the same pattern over and over again will make your feed look flawless in no time!

To Do

Sit down for 1-2 hours and create a mind map or your topic cluster. Use this template and fill up your own content cluster. You’ll find that it will help you develop content.

Do you have a question about this? Then feel free to share them with us in the comments!